Customer engagement stories
Digital is becoming an increasingly important and strategic element of business but it is yet to be fully embraced or understood.
Juniper Networks has hired former Polycom executive Hansjoerg Wagner as new senior vice president for the Asia-Pacific region, based in Singapore.
In a strategic double move, Cisco appoints Ken Boal as ANZ MD and Richard Kitts as VP of Services for APJC, both effective immediately.
Cloud-based software provider receives $60m to drive customer service revolution, accelerate technology innovation and continue global expansion.
Zendesk's customer engagement strategy includes buying clients drinks, a tactic that aligns with their recent milestone of surpassing 10,000 clients.
The necessity of CRM applications within lines companies has quickly become a reality, explains Aaron Baker, Marketing Manager, Gentrack.
Revolutionary Customer Radar technology promises real-time insight into customers' thoughts, elevating service and business strategies.
Sitecore launches a game-changing customer engagement solution, revolutionising email campaigns with in-depth tracking and personalisation.
Embracing CRM technology enhances businesses' efficiency by improving client relations, driving productivity, and offering a competitive edge.
As the economic outlook brightens, companies are reviving shelved IT projects, with managed print services (MPS) set to boost productivity and cut costs.
Redefining selling as helping rather than persuading could revolutionise your tech sales approach, sparking genuine client conversations.
Ignoring non-spending customers now could cost businesses heavily in the future, as relationships fostered during tough times dictate future spending.
Many companies are struggling to adapt their business to serve a new wave of consumers from the millennial generation.
As Dell celebrates its 20th year in New Zealand, Kiwi boss James Arnold reminisces about the Dell of old – and the new model going forward.
NZ's CodeBlue clinches HP Storage Partner award for the second year, praised for resilient SAN solutions in the mid-market.
Midas InfoMedia, a Wellington-based company, achieved 1077% growth in Deloitte's APAC Technology Fast 500, ranking 4th in NZ's IT sector.
Consistent communication with clients every 90 days via telephone marketing can boost sales and maintain vital business relationships, experts say.