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Adobe Fresco becomes free, adds new motion & symmetry tools
Marketing Technologies

Adobe Fresco becomes free, adds new motion & symmetry tools

Adobe has unveiled free access to its drawing app Fresco on its fifth anniversary, enhancing features with new animation tools and Apple Pencil support.

By Imee Dequito • 3 min read • Thu, 24th Oct 2024
Phishing scams use QR codes in PDFs to bypass defences
Multi-factor authentication

Phishing scams use QR codes in PDFs to bypass defences

Barracuda reveals a surge in QR code phishing attacks, with over 500,000 emails detected in three months, exploiting sensitive data risks.

By Sean Mitchell • 3 min read • Wed, 23rd Oct 2024
Sitecore unveils AI platform to enhance marketing workflows
Unified Communications

Sitecore unveils AI platform to enhance marketing workflows

Sitecore has launched Sitecore Stream, an AI platform aimed at simplifying marketing workflows and empowering enterprise marketers with automation.

By Kaleah Salmon • 3 min read • Wed, 23rd Oct 2024
Adobe unveils new GPU-powered tools with NVIDIA RTX GPUs
Marketing Technologies

Adobe unveils new GPU-powered tools with NVIDIA RTX GPUs

Adobe has launched new GPU-powered tools for video and 3D content creators, leveraging NVIDIA's RTX GPUs to enhance creative workflows and efficiency.

By Catherine Knowles • 3 min read • Thu, 17th Oct 2024
Exclusive: Adobe's Andy Parsons discusses efforts to combat disinformation
Marketing Technologies

Exclusive: Adobe's Andy Parsons discusses efforts to combat disinformation

Adobe's Andy Parsons reveals new tech tools aimed at combatting disinformation and improving content authenticity as part of a broader digital trust initiative.

By Melania Watson • 5 min read • Wed, 16th Oct 2024
Adobe to invest a whopping $100 million in global AI education
Marketing Technologies

Adobe to invest a whopping $100 million in global AI education

Adobe has launched a global initiative to equip 30 million learners with AI and digital skills by 2030, committing over USD $100 million to support the programme.

By Melania Watson • 3 min read • Wed, 16th Oct 2024
AI takes center stage in Adobe's new GenStudio tool
Unified Communications

AI takes center stage in Adobe's new GenStudio tool

Adobe has launched GenStudio for Performance Marketing, a new AI-driven tool designed to enhance the creation of personalised advertising campaigns.

By Melania Watson • 3 min read • Wed, 16th Oct 2024
Revealed: Adobe's groundbreaking updates for Photoshop, Illustrator
Marketing Technologies

Revealed: Adobe's groundbreaking updates for Photoshop, Illustrator

Adobe unveils transformative updates to Photoshop and Illustrator, enhancing creative workflows for professionals in various industries with advanced tools and features.

By Melania Watson • 3 min read • Wed, 16th Oct 2024
Adobe unmasks over 100 new Creative Cloud features
Unified Communications

Adobe unmasks over 100 new Creative Cloud features

Adobe has unveiled over 100 new features at Adobe MAX 2024, focusing on Creative Cloud innovations and generative AI to boost productivity.

By Melania Watson • 2 min read • Wed, 16th Oct 2024
Adobe elevates Frame.io with new camera partnerships
Marketing Technologies

Adobe elevates Frame.io with new camera partnerships

Adobe unveils the next generation of Frame.io, enhancing collaboration with Canon, Nikon, and Leica, streamlining workflows for creatives globally.

By Melania Watson • 3 min read • Tue, 15th Oct 2024
Valtech teams up with Adobe for the Always 100 project
Customer Experience

Valtech teams up with Adobe for the Always 100 project

Valtech launches the Always 100 project with Adobe Commerce to enhance eCommerce performance, aiming for lightning-fast site speeds and improved customer experiences.

By Kaleah Salmon • 3 min read • Tue, 15th Oct 2024
Adobe unveils new Firefly video model and updates image tools
Marketing Technologies

Adobe unveils new Firefly video model and updates image tools

Adobe has unveiled the Firefly Video Model, expanding its generative AI tools for creative professionals, alongside enhanced image capabilities.

By Melania Watson • 4 min read • Tue, 15th Oct 2024
Adobe launches app to protect & attribute digital content
Marketing Technologies

Adobe launches app to protect & attribute digital content

Adobe has unveiled a free web app, Content Authenticity, to help creators protect their work and ensure accurate attribution in the digital landscape.

By Sean Mitchell • 3 min read • Wed, 9th Oct 2024
Sydney firm secures NFL team deal for CRM overhaul
Customer Relationship Management

Sydney firm secures NFL team deal for CRM overhaul

Sydney's Engaging has landed a deal with a major NFL team in Florida to revamp its marketing using HubSpot's platform, enhancing fan connections.

By Sean Mitchell • 2 min read • Wed, 9th Oct 2024

Stories from Other Regions

Adobe stories

Mark Humphries appointed Chair to boost Bluprintx growth
Digital Transformation

Mark Humphries appointed Chair to boost Bluprintx growth

Bluprintx has appointed Mark Humphries as Chair, aiming to boost its global growth following the recent acquisition of ITG Commerce.

By Imee Dequito • 2 min read • Fri, 11th Oct 2024
Adobe Express expands with AI & key integrations
Marketing Technologies

Adobe Express expands with AI & key integrations

Adobe is enhancing Adobe Express for enterprises with AI-powered features and integrations with platforms like Slack and Google, starting October 14, 2024.

By Melania Watson • 3 min read • Thu, 10th Oct 2024
Australian cybersecurity roles increasingly stressful, says ISACA survey
Marketing Technologies

Australian cybersecurity roles increasingly stressful, says ISACA survey

Australian cybersecurity professionals face rising job stress amid increased threats and low budgets, with 53% anticipating a cyberattack within a year.

By Catherine Knowles • 3 min read • Fri, 4th Oct 2024