YouTube Stories - Page 8

Indian Stories

YouTube stories

Startup marketing on a budget: Strategic blueprint for success

Marketing for early-stage startups with tight budgets is undoubtedly challenging, but, approached strategically, it's far from insurmountable.

By Afsa Chorwadwala • 5 min read • Thu, 5th Oct 2023

Global Stories

YouTube stories

AR, VR & Metaverse

Empowering women in tech: Breaking barriers and advancing careers

Diversity and inclusion in the tech industry have finally become more influential, with women applying fresh perspectives to this constantly evolving domain.

By Sowmiya Selvakumaraswamy • 6 min read • Fri, 16th Feb 2024

Marketing Technologies

Google joins C2PA, bolstering fight against digital misinformation

Google joins the Coalition for Content Provenance and Authenticity as a steering member, reinforcing efforts to boost transparency and tackle misinformation in digital content.

By Tom Raynel • 3 min read • Fri, 9th Feb 2024

Clean technologies

Beatgrid reveals key insights from USD $18m ad-effectiveness studies

Beatgrid reveals unprecendented advertising measurement data from 500+ global campaigns, discerning trends in consumer viewing habits, and reshaping ad-effectiveness in the cross-media sphere.

By Kaleah Salmon • 3 min read • Thu, 1st Feb 2024

Marketing Technologies

Instagram influencer marketing expected to hit USD $22 billion by 2025

HypeAuditor report predicts Instagram influencer marketing will reach a dramatic USD $22 billion by 2025, driven by a surge in social eCommerce and a shift to digital advertising.

By Kaleah Salmon • 3 min read • Mon, 22nd Jan 2024

Data Analytics

Integral Ad Science expands measurement capabilities for YouTube Shorts

Integral Ad Science (IAS) extends its brand safety measurement product to provide insight for YouTube Shorts advertisers.

By Kaleah Salmon • 3 min read • Wed, 20th Dec 2023

YouTube

Content creators earn $700m across social media platforms in 2023

Top 50 social media content creators turned digital influence into $700m in 2023, a study reveals.

By Sean Mitchell • 2 min read • Sat, 16th Dec 2023

Artificial Intelligence

Electrify partners with Papercup to dub popular YouTube channel using AI

Electrify Video Partners is teaming up with AI dubbing firm Papercup to translate YouTube's science channel Veritasium into Portuguese.

By Kaleah Salmon • 3 min read • Tue, 12th Dec 2023

Open source

Ad fraud set to surge due to automation advancements

Insikt Group warns ad fraud losses could surge to $100bn due to a rise in automated solutions like bot software.

By Shannon Williams • 3 min read • Tue, 21st Nov 2023

Marketing Technologies

YouTube unveils AI-powered 'Spotlight Moments' adTech

YouTube's new AI feature, Spotlight Moments, identifies relevant video content for enhanced brand advertising.

By Sean Mitchell • 3 min read • Wed, 18th Oct 2023

Data Analytics

Zitcha partners with tyresales to optimise retail media networks

Zitcha partners with tyresales to revolutionise retail media networks, enhancing ad campaigns using valuable data.

By Sean Mitchell • 2 min read • Mon, 16th Oct 2023

Digital Entertainment

ALIAVIA Ventures raises $13.5M fund for female-led startups

ALIAVIA Ventures nets AU$13.5m to back female-led technology firms in Australia and the US, closing a funding gap.

By Staff Writer • 3 min read • Wed, 11th Oct 2023

Email Security

Rapid increase in YouTube stream-jacking attacks – report

The attacks involve re-directing followers popular channels to one run by cybercriminals or a cybercriminal taking full control of the real channel.

By Shannon Williams • 5 min read • Wed, 11th Oct 2023

Digital Entertainment

Fast Company names #1 most innovative company in video

Jellysmack, a global creator company, has been named in Fast Company's annual list of the World's Most Innovative Companies for 2022.

By Ryan Morris-Reade • 3 min read • Tue, 19th Apr 2022

Stories from Other Regions

YouTube stories

YouTube

'Singaporeans concerned over internet misinformation, Digital 2024 report reveals'

Despite high internet penetration, Singaporeans show concern over digital misinformation and personal data use, says the Digital 2024 report by Meltwater and We Are Social.

By Imee Dequito • 3 min read • Wed, 31st Jan 2024

Generative AI

Singaporeans' top Google searches of 2023 revealed

Singaporeans' top Google searches in 2023 were dominated by key events, coping strategies for rising costs, and growing interest in AI.

By Catherine Knowles • 3 min read • Wed, 13th Dec 2023

Marketing Technologies

Stanley Street joins forces with Channel Factory to improve YouTube advertising

Stanley Street, New Zealand's largest agency, has joined forces with Channel Factory to enhance YouTube advertising strategies and reduce media wastage.

By Kaleah Salmon • 3 min read • Mon, 6th Nov 2023