ROI stories - Page 6
Acumen prioritises data & AI for consumer brand competitiveness
Tue, 30th Jan 2024
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data analytics
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ai
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bi
Acumen focuses on developing AI and data solutions to aid consumer brands in aggressive promotional strategies amidst the cost-of-living crisis.
New Relic launches Pathpoint to bolster business observability
Thu, 25th Jan 2024
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cx
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martech
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apm
New Relic introduces Pathpoint, an innovative tool for business observability, merging IT data with commercial results for improved customer experiences.
Simon Rollenbeck joins Komo Technologies as marketing head
Tue, 23rd Jan 2024
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cx
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martech
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digital entertainment
Australian company, Komo Technologies, welcomes accomplished marketing specialist Simon Rollenbeck as its new Head of Marketing to bolster growth strategy and customer engagement.
Swimlane boosts security operations with Canvas and Hero AI innovations
Thu, 18th Jan 2024
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it automation
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apm
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low-code
Swimlane has bolstered its Turbine security automation platform with the introduction of Canvas and Hero AI, aiming to enhance integration and reduce resource usage for security teams.
IAS expands in APAC with new operations & senior appointments
Thu, 18th Jan 2024
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advertising
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digital media
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agility
Integral Ad Science boosts its APAC presence with strategic expansion into Hong Kong, Taiwan, Thailand and Vietnam, backed by notable leadership appointments.
How CFOs can turn challenges into business opportunities during turbulent operating conditions
Tue, 16th Jan 2024
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digital transformation
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travel
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business travel
Amidst operating turbulence, CFOs in Australia and New Zealand are embracing agility, digital transformation, and supply chain resilience to effectively navigate and leverage business hurdles for growth opportunities.
Calabrio acquires Wysdom to enhance AI & machine learning capabilities
Wed, 10th Jan 2024
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ai
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ai agents
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productivity
Calabrio acquires AI and virtual agent performance solutions firm, Wysdom, aimed at optimising their customer service with enhanced AI and machine learning.
How to make your Zero Trust Network Access rollout a success
Tue, 9th Jan 2024
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firewalls
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network infrastructure
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data analytics
Despite 83% of cybersec decision-makers in Australia and New Zealand seeing Zero Trust Network Access as future security, 17% have yet to start a programme, Forrester Consulting study reveals.
How eCommerce and fintech firms are leveraging the power of AI-enabled data centres
Fri, 5th Jan 2024
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uc
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data analytics
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fintech
Ecommerce and fintech firms tap into the potential of AI-enabled data centres, harnessing GPU-powered servers to enhance data processing, bolster fraud detection, and streamline payment systems.
PromoVeritas study refutes prize promotion assumptions
Fri, 5th Jan 2024
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awards
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study
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roi
PromoVeritas's study debunks conventional wisdom on prize promotions, demonstrating that multiple smaller rewards drive more engagement than grand prizes, and cash prizes have fallen out of favour.
Emplifi recognised as significant vendor in Forrester's Social Suite Landscape
Wed, 3rd Jan 2024
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cx
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martech
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ai
Customer engagement platform, Emplifi, has been recognised as a noteworthy vendor in Forrester's Q4 2023 Social Suite Landscape, reflecting the rising importance of social suite solutions.
Lenovo supercharges hybrid cloud platform for AI expansion
Mon, 18th Dec 2023
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dr
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datacentre infrastructure
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it automation
Lenovo has bolstered its hybrid cloud platform for advancing AI applications via ThinkAgile solutions and ThinkSystem servers.
Clari's Groove sales platform delivers 238% ROI in six months, says study
Thu, 14th Dec 2023
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rpa
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ai
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sales
Study by Forrester Consulting shows Clari's sales engagement solution, Groove, offers remarkable 238% ROI in under six months.
Pattern secures Online Sales Breakthrough Award at Google summit
Tue, 12th Dec 2023
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google
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collaboration
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online shopping
Pattern clinches the Online Sales Breakthrough Award at the Google ANZ Partner Summit for 55% online revenue growth.
Unravel Data partners with Databricks for AI-enhanced data observability solutions
Wed, 6th Dec 2023
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data analytics
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apm
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ai
Unravel Data teams up with Databricks to offer AI-enhanced data observability solutions, optimising ROI and data pipelines.
Survey reveals ANZ CIOs struggling with digital transformation
Wed, 6th Dec 2023
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digital transformation
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management
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it management
Survey by Tech Research Asia reveals 98% of CIOs/CTOs in Australia and New Zealand struggle with digital transformation implementation due to lack of strategic clarity.
WalkMe extends reach with Digital Adoption Platform now on AWS Marketplace
Fri, 1st Dec 2023
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digital transformation
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hyperscale
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public cloud
WalkMe's Digital Adoption Platform now features on AWS Marketplace, expanding its market reach and simplifying purchase processes.
Blackpearl Group welcomes Tori Colebourne as new Chief Marketing Officer
Mon, 27th Nov 2023
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data analytics
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partner programmes
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ai
Blackpearl Group announces Tori Colebourne, ex-Head of Growth at Spark Business Group, as their new Chief Marketing Officer.
Digital ad fraud detection market set to hit USD $190 billion by 2030
Tue, 21st Nov 2023
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blockchain
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martech
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data privacy
Report forecasts global digital ad fraud detection software market to reach a soaring USD $190 billion by 2030.
Syncron partners with SnapLogic to enhance customer service & ROI
Tue, 21st Nov 2023
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hyperscale
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public cloud
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cx
SaaS solutions leader Syncron has struck a strategic partnership with SnapLogic, with the aim of boosting customer service and improving ROI.