Digital Marketing stories - Page 6

Brands and retailers are increasingly evaluating their channel mix, especially as recession looms, according to a new report.

APAC's Metaverse Generation, composed of Millennials and Gen Z, have different expectations and desires from the metaverse, according to a new survey by Yahoo.

The full fibre broadband provider 4th Utility, appoints Steve Wilson, a top digital leader, as CEO of its newly created consumer business unit.

Brands and companies still have a long way to go to ensure that visual representation reflects our increasingly diversified workforce.

In celebration of International Women's Day, Megantic highlights its success in helping female eCommerce leaders with its program, Megantic Mentors, since 2021.

LoopMe achieves 27% YoY growth in APAC, surpasses $150M global revenue with the help of AI-powered technology products and key executive hires.

Leading brands are prioritising investments in content creation capabilities and workflows, according to Adobe's 2023 Digital Trends Report.

If you're a content creator, a marketer, or a business owner, there are numerous AI tools available that can aid you in your day-to-day work.

Five digital marketing innovators win big at the Similarweb Digital Marketing Awards, showcasing their success in driving traffic and achieving business impact.

Email marketing crucial for business growth and customer relationships, survey finds. Lack of time and support hinder success. Metrics matter.

Storytelling can be a powerful tool for tech brands to create meaningful connections and foster loyalty with customers.

KPMG will support Melbourne Airport's Microsoft Dynamics implementation across financials, supply chain, sales, customer service and marketing.

New consumer research from InSites Consulting reveals four Meaning Drivers and 12 trends shaping a more meaningful future.

Ah Um has released a new study showing that 65% of business leaders are drawn in by visuals when browsing B2B content.

TREND Networks promotes Dan Barrera to Director of Product Innovation and Tim Widdershoven to International Sales Director, to grow their business globally.

Each type of story has a different purpose, so it’s worthwhile understanding which type could work for your needs.

Gartner reveals its top five predictions for marketing leaders, including combating misinformation and ethical AI concerns.

AWS empowers advertisers and marketers to reinvent workloads with solutions to improve audience and customer data management.

RobosizeME appoints industry stalwarts to Advisory Board to tackle staff shortages with its delivery team and RPA solutions.

Eight in ten marketers identify macroeconomic uncertainties that have reduced their organisation's, team's, and client's budgets.