Deloitte Digital named 2024 Adobe Partner of the Year for APAC

Deloitte Digital has earned the title of 2024 Adobe Digital Experience Partner of the Year for the Asia Pacific (APAC) region, highlighting the company's continued success and partnership with Adobe. The awards are an annual recognition of alliance partners who have significantly contributed to joint customer success, showcase proficiency in Adobe technology and demonstrate notable dedication to expanding their Adobe practices across regions.

This accolade recognises Deloitte Digital's commitment to delivering transformative solutions and experiences that contribute to the growth of its and Adobe's shared clients in the APAC region.

Andrew Dinsdale, Partner and Deloitte's Adobe Alliance lead for APAC based in Tokyo, said, "Deloitte Digital is known for building great customer experiences and creating great impact and value for clients with Adobe across the entire Asia-Pacific region. We're proud to be recognised, it is an honour that demonstrates our continued drive and commitment to our longstanding alliance with Adobe."

Deloitte Digital's alliance with Adobe is not new. With a relationship that spans over a quarter of a century, from the early adoption of enterprise technology to becoming one of Adobe's first global alliances in 2003, Deloitte Digital has helped clients accelerate growth, realise value, and drive innovation. These achievements are due to dynamic customer experience solutions developed through decades of collaboration.

Inclusive of Australia, New Zealand, India, South-East Asia, and China/Hong Kong, Deloitte Digital consistently approaches work with a comprehensive digital strategy and creative thinking, as well as extraordinary cooperation across these regions, says Laura Campbell, Deloitte Digital Australia Partner and Australia New Zealand Adobe Leader.

Adobe also recognises the alliance's success. Philip Cronin, Adobe Senior Director, APAC Partner Sales, said he appreciated the close collaboration with Deloitte Digital on relevant industry solutions and was positive about the continued expansion of this fruitful alliance in the coming years.

Irwin Lim from Deloitte Digital's South-East Asia team commented, "Key to our approach is a close collaboration with our Adobe counterparts especially in bringing relevant industry solutions in our markets."

Deloitte Digital's recognition is not limited to the APAC area. The company has been awarded the Digital Experience Partner of the Year for the past five years in multiple global regions, including this year's 2024 award for the Americas. This continued recognition emphasises Deloitte Digital's role as a trusted strategic advisor worldwide, providing excellent collaborative services with Adobe to deliver business results and return on investment through large-scale, complex customer experience transformations for clients.

Deloitte Digital was prominently featured at the Adobe Summit, the premier global digital experience conference, which took place from March 26 to 28 in Las Vegas. During the event, they showcased their ability to merge profound industry expertise with cutting-edge content supply chain management, data analytics, and GenAI capabilities. They aimed to illustrate how these integrated capabilities could be leveraged to create exceptional experiences and deliver significant impact at scale.