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Cloudflare's channel revenue soars 174% prompting PowerUP Partner Program launch
Fri, 29th Mar 2024

Cloudflare has revealed that its channel revenue amplified by 174% within the last two years, a surge which has expedited the launch of its new Cloudflare PowerUP Partner Program. The program is designed to offer its partners globally, new and clear avenues to revenue.

The robust growth trajectory of Cloudflare's channel partners has been underpinned by the positive outcome of its strategic partnerships and alliances across various sectors around the world. Cloudflare's connectivity cloud suite of solutions continues to broaden across various partners such as IBM Cloud, Kyndryl, GuidePoint Security, Dicker Data, and TD SYNNEX.

In response to the rapidly increasing complexities of interconnected applications, employees, and devices, innovative cybersecurity solutions are becoming increasingly relevant. Traditional network infrastructures with limited security measures may not only increase the risk of cyber attacks but could also constrain the freedom to innovate between cloud applications. Cloudflare's connectivity cloud aims to transform the digital landscape for businesses by acting as a cornerstone that enables seamless connectivity, enhanced protection, and versatile build processes within digital environments.

Cloudflare's partners are significant in extending the solutions and support that are crucial for customers to effectively manage application complexity, reduce cyber risks, and slash costs. Matthew Harrell, Cloudflare's Global Head of Channels & Alliances, highlighted the importance of these partnerships and alliances in driving growth. He commented, "Cloudflare's channel growth is a testament to how we’ve been deepening our work with partners and distributors. As consolidation and security have become front and centre for every business, the channel is facing a huge opportunity across the market with Cloudflare’s solutions."

The newly launched Cloudflare PowerUP Partner Program offers partners direct access to Cloudflare's connectivity cloud suite, which includes protection from one of the largest cyber networks globally, modernisation across corporate networks, platform consolidation, and data compliance. This partnership structure offers an all-in-one cybersecurity platform that connects multiple clouds and proactively acts to ensure the security of corporate networks, internet applications, and users.

Notable testimonials from longstanding partners such as IBM Cloud, Kyndryl, GuidePoint Security, Dicker Data, and TD SYNNEX, highlight the value bred through these collaborations. The Global Practice Leader of Network and Edge Computing at Kyndryl, Paul Savill, noted, "Kyndryl’s leading managed and consulting network services, combined with Cloudflare’s innovative cloud networking technologies, enables enterprises to embrace a multi-cloud, sustainable networking approach to improve performance and security across their technology stack."

The Cloudflare PowerUP Partner Program, available across Registered, Select, and Elite tiers, is focused on offering partners access to a range of benefits, which include simplified consumption pricing, extensive training, and accreditations along with robust tools set to boost sales. The program aims to equip partners to effectively extend solutions to the market, driven by clear paths to revenue.